My PLATINUM touch! Purple Shampoo bar. For Blonde & Silver Hair. Saves 2 plastic bottles!

Say goodbye to brassy, yellow dry hair and hello to platinum shine with KinKind's My PLATINUM touch! purple shampoo bar. Our best purple shampoo when it comes to maintenance for your blonde hair, white/silver hair, bleached and highlighted hair, it reflects light to offset brassiness & give shine to your hair.

With a gentler cleanser than bottled shampoo, and a naturally derived ingredient added to give extra hydration & moisture to dry, naturally blonde, bleached/silver hair. Richly foaming, this blonde shampoo has a floral fragrance of peonies to leave your hair not only looking fabulous, but smelling it too!

This vegan purple shampoo bar works to gradually neutralise brassy tones in your blonde/grey hair, so is perfect to use as your daily purple shampoo in between a weekly or bi-weekly intensive purple wash. For best results we recommend using alongside our My PLATINUM touch! conditioner bar. 

And..if you're new to purple shampoo or simply interested to know how it can work for your hair, click here to read the helpful little blog we've put together on all things purple shampoo.

Each palm sized bar lasts up to 50 washes, saving 2 (250ml) plastic bottles from becoming plastic pollution in our oceans every time! 

Plastic-free, Paraben-free, Vegan-friendly, Cruelty-free, UK made. Each bar weighs 50g.

To use: rub to lather the shampoo bar in your hands or circle directly onto your hair. You'll be surprised how much rich lather comes from one bar, working even in hard water areas.

Keep on a dish or rack away from water so the bar can air dry between uses.

For travel, use a KinKind KEEP me! aluminium travel tin

Sodium Coco-Sulfate, Pentylene Glycol, Aqua, Parfum, Limonene, Linalool, Citronellol, Hexyl Cinnamal, Alpha-Isomethyl Ionone, Geraniol, CI 60730.